The birds are chirping, the sun is shining, and the high season for home improvement projects is in full swing with Orange County Home Show on its way from April 26 - 28, 2019. If you’re into the business of home improvement, you must be bending over backwards to generate the most number of leads this time. This season is especially more likely to be fruitful due to low mortgage rates, most people are now looking towards remodeling their kitchens and bathrooms not out of necessity, but out of need for something better. So here are a few ideas to help make your booth stand out from the crowd and make the most of this show.
1. Make it interactive
The more interactive your booth is, the more prospective customers will it attract. Maybe create a mascot or a costumed character, representing your booth. They can walk amongst the crowd and hand out flyers or coupons to be redeemed at your booth for a prize, discount or raffle entry.
2. Generate real leads
You don’t have to draw a crowd to your booth just for the sake of drawing a crowd. Offering an iPad or a Smart TV is an attention-getter, but it could do more harm than good. What if the people coming to your booth are only interested in the prize and don’t even own homes? You could lose prospective clients because they might walk away thinking your booth is too crowded. Therefore, the incentives or gifts you give away should be such that they only attract people looking for home remodeling contractors. Maybe offer a free design consultation or a roof or gutter tune-up. Some home improvement companies give prospects a chance to win a free makeover or product.
3. Showcase certification
Property holders use home shows as an approach to find trusted, reliable contractual workers. Showing your certifications from the Better Business Bureau and organizations like Angie's List, assures homeowners that you are a reputable business. This is important on the grounds that as the housing market keeps on recovering, homeowners aren't entering home shows with the mindset of simply browsing. They now have solid ideas as to what projects they want to accomplish and which organizations they want to scout. Posting on social media is one approach to tell potential customers which tradeshows you'll be visiting and instigate them before the event even starts.
With these real-time tips, you should surely be able to generate genuine leads. If you’re looking for trade show displays and exhibits, check out our exhibition display stands and more. Best Tradeshow Display is a proud and legitimate exhibition display stands vendor. Our exquisite collection of pop up exhibition stands is designed for helping your business stand out from the crowd in trade shows.